Circular Ring eBlast
For this project, I designed an e-blast to promote the Kickstarter launch of Circular Ring 2, a modern wearable designed for health and lifestyle tracking. The goal was to create a sleek, professional email that grabbed attention quickly and guided readers to support the campaign. The layout was built with clarity, impact, and user experience in mind.
I used Circular Ring’s brand color orange, to give the e-blast a clean, high-tech aesthetic. A bold hero image of the product introduced the email, followed by well-structured sections that highlighted key features such as sleep tracking, health monitoring, and app integration. Orange accents against a black background were used strategically to draw the eye to important points and calls to action. The design was optimized for mobile responsiveness, ensuring the layout looked sharp and functional on all devices.
This project allowed me to explore the intersection of email marketing and brand-driven design, and it helped sharpen my skills in visual hierarchy, responsive layout, and digital storytelling. The final e-blast was both visually striking and informative, aligning with the product’s tone while serving as an effective promotional tool for the Kickstarter campaign.